Response rates for dimensional direct mail are as high as 16%!
There is a certain mystique and intrigue when any parcel is received by a business. It may be a box, tube, package or bag but it will always generate interest and curiosity. This type of business mail stands out and always gets opened. It not only gets opened, it triggers an interest in the product or service and leads to new sales and leads.
ANET is a leader in dimensional direct mail packaging. With automated and semi-automated cartoning and inserting lines , ANET develops marketing promotions from concept, fulfillement to distribution through multiple delivery methods.
Benefits for use of dimensional direct mail include:
- Draws attention and consistently gets opened
- Promotes company/brand awareness
- Evokes a response and encourages corporate communications
- Generates sales/leads
Recent success: A marketing firm generated an astonishing 30 % response rate by mailing a remote-control car to executives (without the remote control). Prospects received the remote control and batteries when they booked an appointment with a sales representative.
